The CPG giant’s boss will increase social media investment from 30% to 50% of total marketing spend.

Stability AI’s models and workflows will be integrated with WPP’s AI-driven operating system WPP Open, transforming its visual content creation. (Photo credit: Getty Images). LONDON: WPP has invested ...

Unrestricted access to all Essential and Insights content Access to the PRWeek Consultancy Tracker and the Top 150 Monthly Trading Tracker Hub In-depth reports including quarterly and annual ...

Deitelzweig explains why the new office is essential to the renewal of cities but has to provide more than lobbies with expanses of white marble to attract tenants.

The ban will affect 170 million American users.

New Yorkers will line the streets on Sunday to applaud and encourage more than 50,000 runners. PRWeek checks in with participants and asks about parallels between training and the PR profession.

New Yorkers will line the streets on Sunday to applaud and encourage more than 50,000 runners. PRWeek checks in with participants and asks about parallels between training and the PR profession.

She discusses the main ingredients in the fast-food chain’s transformational, make-or-break refresh.

In this week’s newsletter, a look back at the profound ways the pandemic transformed the PR sector. Next Tuesday marks five years since COVID-19 was declared a global pandemic. Industry leaders from ...

Stagwell reported $629.6 million in Q4 2024 net revenue, a 10% organic net revenue increase compared to the year earlier and a change of more than 14% in total.