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Coined by Leonard Lauder (of Estée Lauder) in 2001, the Lipstick Index, observed that when economic times are tough, lipstick ...
Reflecting on memory-making brand moments from 818 Tequila, Neutrogena, Pinterest and more as we head into Coachella weekend ...
MGA Entertainment, the parent of Bratz dolls and Little Tikes, released a diss track for this Easter to let parents and guardians know that kids don’t want to dye Easter eggs this year; they want toys ...
Some travel editors abroad have even stopped taking pitches from U.S. destinations. Tourism organizations are responding with kindness and a long-term view.
The agency partnered with the cofounders of client Juliet Wine to author the letter and communicate with policymakers and ...
Much less like the adorable short sharp sound of a small bird or insect, in hockey “the chirp usually involves profanity. It can hit so far below the belt it qualifies as subterranean. It provokes. It ...
Feeding off this global fandom, hair dye brand Koleston, a Wella Company brand, decided to partner with Brazilian women’s soccer team, Corinthians, for an in-match promotional stunt with plenty of ...
Effie Worldwide has revealed the winners of its 2024 Global Best of the Best Awards, with Eos and New York-based Mischief @ No Fixed Address taking home the coveted Iridium Effie for the most ...
Ads Safety Report outlines how AI is being used to identify and prevent ad policy violations at scale. While enforcement ...
Publicis Groupe topped the April North American new-business rankings with a staggering lead over its peers — posting $909.3 ...
Hard-hitting news stories about potentially distressing content is deterring advertisers from investing in news brands, with UGC and ‘creator journalists’ deemed more attractive investment options.
Zendaya and On’s faux space saga, Beyoncé and Levi’s latest chapter, and more make up the latest Campaign creative roundup.
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