U.S. holiday retail sales are expected to top $1 trillion in 2024, with about a 3% projected increase from last year, as ...

Lindt brought some cheer to what can otherwise be a stress-inducing ritual — getting through airport security, navigating through throngs of fellow travelers to make one's flight on time and hoping ...

Volvo has appointed Initiative to its global media planning and buying account following a review. The review, handled by MediaSense, encompassed Volvo's global markets, including the US and UK.

Henkel Consumer Goods, the parent company of brands including Schwarzkopf, Dylon and Oust, appointed Group M as its European media partner following a competitive pitch against Dentsu and Interpublic ...

More than three decades after being banned by the U.S. federal government, lawn darts are back. Well, actually — hopefully — not the dangerous backyard game itself. But Old Fourth Distillery has ...

Netflix really wants you to know that Squid Game season 2 is coming. The second season of its most-watched show ever drops on December 26, and Netflix is pulling off one of its boldest marketing ...

New business, often dubbed the lifeblood of agencies, has taken many twists and turns over the years – from the need to achieve differentiation in a more crowded landscape to the decline of long-term ...

Campaign Against Living Miserably’s balloon installation “Missed birthdays” was in equal parts breathtaking and devastating. 6. Bodyform "Never just a period" by Abbott Mead Vickers BBDO The bar was ...

Planet Fitness has landed on a new brand platform for its latest annual campaign to lure new fitness-minded inhabitants in the coming year. In the campaign, We're All Strong on This Planet, the ...