According to Elanco Animal Health’s newly released America’s Itchy Dogs report, nearly 90% of U.S. dogs experience itching at some point during the year, and their owners want quick relief. Nearly 8 ...

Synchrony’s recently released 2025 Lifetime of Care Study shows rising pet care expenses across all species. According to the study, the cost of caring for a dog over its 15-year lifetime can reach up ...

The reimbursement model is an issue in the United States, where the percentage of enrolled pets hovers in the low single digits. It’s closer to 20% to 30% in the United Kingdom and as high as 90% in ...

Outbreaks of highly pathogenic avian influenza more than doubled in mammals in 2024 from the year before, according to the World Organization for Animal Health. The State of the World’s Animal Health ...

U.S. veterinary practices are booking fewer visits and struggling to attract new pet owners, according to the 2025 Veterinary Industry Benchmark Report from iVET360. Based on 2024 data collected from ...

Telehealth will account for 20% of U.S. veterinary visits by 2030 and $10 billion in annual revenue, according to telemedicine provider Dutch’s 2025 State of Online Veterinary Care Report. The report ...

In the rapidly advancing field of veterinary medicine, an increasing number of professionals are honing their expertise to meet the unique needs of our feline companions. Given their distinct ...

Macroeconomic trends and veterinary specific data indicate a downturn in pet owner spending — and the potential of a looming recession. However, reasons for optimism shine through in the data, ...

A Trupanion pet insurance study has found a significant increase in the number of claims in specialty medicine, indicating that policyholders are investing in advanced care to ensure their pets ...

The new year is always a good time for a fresh start. However, one of the best ways to prepare is to take purposeful steps toward your goals in December, perhaps with the assistance of a professional ...

The U.S. Patent and Trademark Office has granted FidoCure an industry-first patent for a novel targeted therapy and biomarker to treat canine bladder cancer. Early data suggest that the therapy might ...

Email marketing is a potent but often underutilized client communication tool. Emails can enhance a veterinary practice’s interaction with pet owners by building deeper relationships, improving ...