Discover how gamification really works. Learn how behavioral science, reinforcement learning, and cognitive psychology drive ...

From safer cars to rare disease breakthroughs, artificially generated datasets promise big wins, but new laws and ethical red ...

Choice blindness refers to the phenomenon where individuals are unaware of the choices they did not make. This cognitive bias ...

Migraine with aura (MwA) is a common neurological disorder often accompanied by visual and cognitive difficulties, including impaired attention and reading. Although previous studies have examined ...

iMotions' Ergonomics Research Lab integrates advanced biosensors and data analysis tools to assess physical, cognitive, and environmental factors, enhancing workspace design and human performance. See ...

Discover how to use nostalgia in marketing to evoke emotion, strengthen brand loyalty, and boost conversions. Learn the ...

iMotions' Communications Research Lab streamlines mixed-methods research, combining real-time facial expression and voice analysis with surveys to study audience responses across settings. See ...

anywhere in the world. Even in remote settings, you can The Most Accurate Webcam Eye Tracking Available Based on state-of-the-art technology iMotions WebET 3.0 is the most accurate and robust webcam ...

As we all know, the human brain is the control room of the body. It is capable of processing and interpreting all of the sensory information we are bombarded with every day. Much of this information ...

iMotions Lab is a modular system with a central Core that integrates multiple biosensors and corresponding modules. It streamlines human behavior research by unifying study design, stimuli ...

Conduct truly multi-modal research with iMotions. Find your medical and research grade equipment here which integrates with iMotions Lab and allows for effortless data synchronization and analysis.

Eye tracking technology is a powerful tool that has revolutionized the field of market research, psychology, and human-computer interaction. The recent development of both commercial and free ...