Bluesky has emerged as an increasingly appealing alternative to X for advertisers, but most have yet to meaningfully invest ...

Agentic AI, X drama and quantum computing, among other tech innovations, should be top of mind for marketers in 2025.

The Walt Disney Co., Fox Corp. and Warner Bros. Discovery Inc. are scrapping plans to create a joint sports streaming service ...

TikTok is preparing to “go dark” on Jan. 19 if the U.S. Supreme Court rules against the app, a lawyer for the social media ...

Ad Age sat down separately at CES with two of advertising’s leading men—WPP CEO Mark Read and John Wren, chairman and CEO of ...

Whataburger spent $30 million on U.S. measured media in the first three quarters of 2024, down slightly from the $32 million ...

We now know how important trust is to build and grow a healthy business, as studies have confirmed over the years. Then, the ...

U.S. advertising employment dropped by 1,500 jobs in December. The overall labor market beat expectations with a gain of ...

Verizon has hired Wieden+Kennedy as its lead social media agency, the company confirmed to Ad Age.

Popflex gets a Target boost and Golden Globes give stage to weight loss drugs—plus, why it was a bad week for H&R Block, REI ...

The Tech Power List isn’t just for founders and C-suite executives. The awards program is open to individuals of any role ...

Maxine Williams, Meta’s chief diversity officer and highest-ranking black woman, will be reassigned to a new role.