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Nielsen, Broadcast and Streaming

More People Are Now Watching TV on Streaming Than Broadcast and Cable Combined, Nielsen Says

Nielsen says that for the first time since it has been tracking via The Gauge, the amount of time people spend watching TV via streaming services has surpassed the amount they wat

Variety on MSN · 2d

Streaming Viewership Surpassed Cable and Broadcast Combined for the First Time Ever in May, Nielsen Finds

May was a banner month in the history of streaming. According to Nielsen’s measurement of televisions in the U.S. (mobile devices and other countries excluded), broadcast and cable viewing combined to make up 44.

NBC News on MSN · 2d

Streaming overtakes cable and broadcast as the most-watched form of TV

A new king now reigns in TV land. Streaming has officially surpassed broadcast and cable as a share of total TV viewing, according to Nielsen data. In May, streaming accounted for 44.8% of viewership while broadcast (20.

Dawgs By Nature on MSN21h

NFL salary cap likely to boom even more due to change in Nielsen ratings process

In simple terms, the NFL salary cap number is decided each year based on the previous year’s league income. Combining media ...

13don MSN

TV Ratings: All 112 Shows That Averaged 5 Million or More Viewers in 2024-25

From ‘Squid Game’ to ‘The Masked Singer,' a close look at Nielsen’s 35-day, cross-platform ratings for the latest TV season.

Star Wars: Andor Finally Redeems Itself in Streaming Ratings With Finale

Andor reached the number one spot on Nielsen’s streaming chart the week of its series finale, May 12th through May 18th. The ...

CNN’s Anderson Cooper rakes in $18M annually — as network faces spinoff amid ratings freefall: report

Cooper’s eye-popping salary has become a flashpoint inside CNN as staff brace for layoffs and belt-tightening, according to ...

Variety7mon

Nielsen CEO Tells Clients Paramount Seeks ‘Nearly 50%’ Price Cut in Weeks-Long Measurement Battle

During this period, Paramount has issued no release about Nielsen ratings tied to any of its most-watched programming, including the NFL games it shows on CBS each Sunday; the performance of CBS ...

The Cornell Daily Sun2mon

Nielsen Ratings: An Inaccurate Truth

Since its inception in the early ’60s, Nielsen ratings data has overlooked college students living away from home. Ignoring this large chunk of the 18 to 24-year-old key advertising demographic ...

After Caitlin Clark injury, WNBA ratings plummeted 55% (report)

Caitlin Clark’s injury has seriously impacted the WNBA’s TV ratings. According to USA Today, Nielsen ratings have shown a 55% ...

21hon MSN

Summer Ratings Preview: Streaming Goes Up as Kids and Family Programming Soars, Nielsen Exec Says

Plus, NBA Finals see a boost for Game 4 and "Wheel of Fortune" is the only syndicated game show this season to grow The post ...

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