2023 年5⽉20⽇，501®将迎来它的150 岁诞辰，同时今年也是Levi's® 品牌诞生的170 周年，Levi's® 将进一步全方位、跨领域优化品牌年轻化战略，通过立足当下Z 世代兴趣圈层，持续探索丹宁文化的无限可能，共同见证更多属于Levi's® 的「了不起的裤事」，续写Levi's® 501®下一个150 年的传奇新篇章。

Levi gave Jacob a position with his Company in 1873 and, during his tenure, Jacob ensured that the orange thread be used in all stitching on the jeans, and that the curved, formally named "arcuate," ...