Switzerland's largest city surprises visitors with its crackling creativity, cool post-industrial quarter and daring street art.

Noele Illien, a financial journalist based in Zurich, spent many holidays there visiting family before she decided to make it her home in 2020. Despite being Switzerland’s largest city, Zurich is ...

Forbes contributors publish independent expert analyses and insights. Jordi Lippe-McGraw is a travel writer and founder of PAK Rêve bags.