Have you ever felt trapped between the limitations of basic spreadsheets and the steep costs of professional CRM software? Imagine if you could bridge that gap—transforming a tool you already know, ...

One of the best ways for a business to keep track of communications with customers and potential customers is by using a Customer Relationship Manager (CRM) program. This type of software, available ...

SmallBizTechnology looks at an inexpensive download that turns Microsoft Office Excel into a rudimentary CRM application. For beginners only. “I’ve reviewed a lot of CRM services. Most all of them are ...

Customer relationship management (CRM) is a data-based approach that businesses use to improve customer retention, loyalty, and profitability. Most large enterprises adopted CRM years ago for a very ...