Rewarded video ad engagement in apps rose by 3.2% year-over-year globally in 2023, according to Unity’s Mobile Growth and Monetisation Report 2024. Engagement with the format is said to be highest ...

Mobile game developers and publishers, with hundreds of games and millions of installs, are protesting Unity’s new controversial install-based pricing model by turning off ad monetization services for ...

Shares in Unity have surged by 36.2% to $29.24 after the company posted higher than expected earnings and unveiled its new ads platform Vector to take on rival AppLovin. At close yesterday, shares had ...

In protest, 19 companies have disabled Unity’s ad monetization in their games. In protest, 19 companies have disabled Unity’s ad monetization in their games.

作为领先的游戏、互动体验创作与增长平台，Unity 近日宣布其广告质量工具（Ad Quality）已作为一个免费的独立 SDK 向所有开发者提供，不受广告聚合平台限制。这一举措彰显了 Unity 在帮助开发者保障玩家安全、保护品牌形象和维护游戏收入方面的重要作用。

CEO Matthew Bromberg highlighted that Unity exceeded its revenue guidance by $20 million and adjusted EBITDA by $19 million in Q1 2025. The company attributed this to strong performance in both the ...

Unity is launching its Game Growth Program to help indie game developers accelerate adoption of their games. Through this program, Unity will use its resources to help developers grow downloads and ...