FARM Rio cups, mug make Starbucks debut The FARM Rio + Starbucks drinkware collection, which celebrates the "joy of nature in full bloom," made its debut on May 13.

Another sustainable effort to Starbucks' credit includes research into compostable lids. The ceramic mug program started Jan. 27 — cups brought from the customers' homes are still acceptable. It's ...

The Back to Starbucks comeback campaign includes an algorithm for mobile orders and high-tech menus, CEO Brian Niccol said. Cafes will have 30% fewer menu options, as well as new seating options.

A Starbucks Coffee at the Hong Kong International Airport. - Image: winhorse (Getty Images) The Starbucks ceramic mug hype is real – so much so, CEO Brian Niccol mentioned it three times during ...

Starbucks CEO Brian Niccol can't get enough of the chain's ceramic mugs for in-store customers. He mentioned them thrice in a Tuesday earnings call, during which the chain reported a 4% sales dip.

Starbucks CEO Brian Niccol can't get enough of the chain's ceramic mugs for in-store customers. He mentioned them thrice in a Tuesday earnings call, during which the chain reported a 4% sales dip.

Starbucks is out to change the perception of itself and a world accustomed to grab-and-go culture. How? Ceramic mugs, handwritten notes and condiment bars. Company CEO Brian Niccol talked about the ...

Starbucks changes: Mugs, macchiato and a new vibe test new CEO’s big plan ... Workers will ask guests if they want drinks for here or to go, offering ceramic mugs to those who want to stay.