The last few years, my burning question on SAP CX has been a simple one: Is SAP serious about CX? Given all the changes in SAP's CX approach, it's a fair question for SAP - and its customers. SAP's ...

The latest CRM Playaz industry watch party was focused on the opening keynote at SAP's Sapphire 25 event held earlier this week. And with all of our keynote watch parties, we give our knee-jerk ...

SAP now offers an enterprise data management platform to help enhance data accessibility and governance. I recently spent time in New York City with SAP leadership as they unveiled the company’s ...

Cuatrecasas is set to move in Q1 to SAP in the cloud, we can reveal, leveraging SAP’s business-transformation-as-a-service programme Rise with SAP, which was launched in 2021 to increase the adoption ...

B2B sales journeys are dynamic and complex, involving numerous stages, stakeholders, interactions, and variables. But B2B selling also is equal parts data science and relationship building. “The art ...

We collaborate with the world's leading lawyers to deliver news tailored for you. Sign Up for any (or all) of our 25+ Newsletters. Some states have laws and ethical rules regarding solicitation and ...

SAP gave users an early look Wednesday at a new interface known as Project Muse, which the company will roll out across its high-end applications over the coming 18 months. SAP developed the GUI over ...