Walmart unveils new logo for the first time in almost 20 years — shoppers are stunned by brand ‘refresh’
Walmart has updated its logo for the first time in 20 years — and shoppers are seriously stunned. The retailer describes the new look as “a comprehensive brand refresh that reflects its evolution,” but many beg to differ.
Walmart Changes Logo for First Time in 20 Years and Shoppers Have Thoughts: 'Someone Paid for This’
Walmart has unveiled its new logo, which consists of a new font, image and color palette, on Monday, Jan. 13, however some people on the internet shared that they thought it looked too similar to its old one.
Walmart unveils 'modern' new logo. The internet can’t see the difference.
According to a news release, the updated branding will "better represent who Walmart is today." The company said some of the key features of the brand refresh include a wordmark inspired by Sam Walton's classic trucker hat and brought to life with a "modern, custom font that differentiates Walmart from the crowd."
Walmart logo redesign: See the retailer's updated brand look
Retailing giant Walmart has unveiled a new logo to start the new year. The “brand refresh” of its identity, as the chain is calling the move, includes some nods to its past. Walmart said its new color palette of True Blue and Spark Yellow “leans on the retailer’s most recognizable tones and its heritage of blue,
Walmart unveils new logo in first ‘brand refresh’ in nearly 2 decades
Walmart unveiled a new logo for the first time in nearly two decades, saying the redesign highlights its evolution while also serving as a nod to its past.
Walmart unveils new logo
The design takes inspiration from founder Sam Walton's classic trucker hat, blending the brand's history with its contemporary image.
Walmart unveils first logo update in nearly two decades
Walmart has unveiled a redesigned logo, marking the first update to its brand identity in nearly two decades. The new logo, revealed on Monday, draws inspiration from the trucker hat worn by the company’s founder, Sam Walton.
Walmart is getting its first logo ‘refresh’ in 17 years—and its marketing chief explains why
The company hopes to make the Walmart spark as recognizable as Apple's logo and Starbucks' mermaid.
Walmart's new look was inspired by founder Sam Walton's iconic trucker hat
One of Walmart founder Sam Walton's iconic hats served as retro inspiration for the retail giant's first major brand refresh ...
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After 17 Years, Walmart Just Made Some Very Revealing Changes. Will Customers Notice the Difference?
They incorporate a deliberate effort to suggest both modernity and innovation, and to reach back to the styles of founder Sam Walton, who launched the brand in 1962. Walmart shared a video showing ...
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Walmart’s logo gets its first facelift in nearly 20 years
Walmart is giving its logo the first facelift in nearly two decades, rolling out a new identity that is a subtle nod to its ...
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Walmart Logo Rebooted for the First Time in Years
Job openings rose more than economists expected in November, but other signs of cooling in the labor market emerged.
Walmart faces widespread mockery over ‘new’ logo
The updated logo is a thicker rendition of the figure designed to resemble Walmart founder Sam Walton’s “classic trucker hat.