Roblox's live event with The Chainsmokers, an electronic music duo with billions of listens on Spotify, is kicking off its concert with a permanent presence via a branded experience called Festival ...

‘Cirque du Soleil Tycoon’ is part of the live entertainment company’s post-pandemic push to reach new audiences through digital channels. Cirque du Soleil has entertained crowds through live ...

The NFL will host a virtual concert in the metaverse prior to Super Bowl LVII. The National Football League is betting on gaining fans through several metaverse- and NFT-related projects. Get prepared ...

Perhaps the last people you would expect to find on popular online gaming platform Roblox is an insurance company like AIA, but according to Prashant Agarwal, AIA's head of group customer and digital ...

With a new “phygital” fashion show, Tommy Hilfiger is set to return to New York Fashion Week for the first time in three years with its “See Now, Buy Now” collection. The American clothing brand’s ...

When it comes to capturing video games’ current zeitgeist, few do it better than Gamefam. That’s not to say the 2019-founded outfit is conventional or typical. Far from it, in fact. For one, the team ...

Roblox features millions of such games, many of them generated by the very children who play them. Grow a Garden — ...

Jake from State Farm® Doles Out the Perks and Keeps Users Engaged Inside iHeartLand’s New State Farm Neighborhood NEW YORK--(BUSINESS WIRE)--iHeartMedia today opened the gates to iHeartLand on Roblox, ...

Beginning this week, retail giant Walmart will launch two distinct virtual reality (VR) experiences as part of its newest campaign, venturing into the metaverse. The first is Walmart Land, and the ...

Roblox, the online platform that blends gaming, social media, and remote user-generated content creation, was one of the big winners early in the COVID pandemic as millions sought to bond virtually.

Walmart is partnering with Roblox on new virtual worlds. The partnership follows a deal between Roblox and Nike to create virtual lands and share virtual merchandise. Get the strategy to turn ...