Hilton is making its first foray into the metaverse with a branded integration inside Paris Hilton’s Slivingland world on Roblox, according to details shared with Marketing Dive. An immersive Hilton ...

Join our daily and weekly newsletters for the latest updates and exclusive content on industry-leading AI coverage. Learn More Paris Hilton’s 11:11 Media company has teamed up with Hilton to launch a ...

Paris Hilton created her own "Roblox" island, a metaverse of sorts, revolving around her life as a socialite and elite personality, dubbed as "Paris World." On New Year's Eve, Hilton will play a set ...

Hilton Hotels has launched what it says is the first rewards program for playing a branded game in Roblox. 11:11 Media, Paris Hilton’s media company, is giving 111 players 111,111 points through the ...

Micheal Jordan recently dipped his toes into the virtual space with his forthcoming athlete-focused NFT platform called Heir. Now, Reuters reports that Paris Hilton is set to launch a metaverse ...

Paris Hilton launched her virtual business venture Paris World in the Roblox metaverse in early October. The socialite and businesswoman will throw a digital New Year's Eve party on her virtual island ...

Paris Hilton’s digital avatar will soon be sliving on Roblox. The TV personality-entrepreneur-influencer-podcaster is adding “gamer” to her CV with the launch of Paris World: an outpost on the Roblox ...

Media mogul Paris Hilton’s newest Roblox experience, “Slivingland,” was visited by over 3.2 million users during the period between its launch in August 2023 and February 2024. According to a report ...

Paris Hilton‘s digital avatar will soon be sliving on Roblox. The TV personality-entrepreneur-influencer-podcaster is adding “gamer” to her CV with the launch of Paris World: an outpost on the Roblox ...

Paris Hilton has announced she has built an island in Roblox where she will perform a DJ set on New Year’s Eve. “For me, the metaverse is somewhere that you can do everything you can do in real life ...

A scene from Hilton Honors’ metaverse commercial.. Photo: Courtesy Company The best place to meet your customers might be in a video game. This week, Hilton Hotels rolled out a new membership rewards ...

Paris Hilton has partnered with Hotel Group, Hilton, to launch a loyalty campaign on Roblox. The move is part of the hotel giant’s national advertising campaign,”It Matters Where You Stay,” and the ...