Click to share on X (Opens in new window) X Click to share on Facebook (Opens in new window) Facebook As part of a new collaboration with the mega-popular game Roblox, Chipotle Mexican Grill has ...

This year marks the 21st anniversary of Chipotle's Boorito promotion, but instead of inviting fans to an event at its physical restaurants, the chain is launching a purely digital effort to maximize ...

Chipotle Mexican Grill has today announced its 21st year of Boorito, a fan-favourite Halloween event, will be celebrated in Roblox. It is the first restaurant brand to open a virtual location there.

IRATE Roblox gamers blame Chipotle's virtual Halloween-themed burrito promotion as the root cause of a global outage that has disconnected millions. Since the platform boasting more than 20 million ...

Mexican restaurant chain Chipotle is taking its annual “Boorito” Halloween event into the metaverse opening the first virtual Roblox storefront. Fans of the two-decade old event can still enjoy the ...

ROBLOX has rubbished claims the Chipotle partnership brought the game down after fans accused the burrito chain of causing the global server outage. More than three million users were disconnected ...

Fast Mexican chain Chipotle is giving its annual Boorito Halloween event a digital makeover. Tapping into the metaverse trend, the restaurant is opening the first virtual Roblox storefront and ...

(RTTNews) - Chipotle Mexican Grill, Inc. is opening a virtual location on online game platform Roblox to celebrate the 21st year of Boorito, a fan favorite Halloween event. With the Chipotle Boorito ...