Digital gaming platform Roblox has been toying around with real-world commerce integrations for a while, but now the company is getting serious with the addition of two new features: Commerce APIs ...

Roblox has announced a new commerce integration with Shopify that will allow brands with Shopify storefronts to sell physical items directly in their Roblox games. Shopify plans to begin piloting the ...

Hugo Boss is promoting the debut of its new denim-focused line, Hugo Blue, by joining online gaming platform Roblox, according to news shared with sister publication Marketing Dive. The German fashion ...

Roblox has announced a new feature called Roblox Moments, a TikTok-style social feed allowing users to share videos taken ...

Walmart (WMT) has entered the metaverse. The retail giant announced Monday it is launching two immersive online experiences with Roblox, a metaverse mega-platform extremely popular with young kids.

Digital wearables company DressX announced its first Roblox game, dubbed DressGo, last week. The company is partnering with Puma to release digital clothing for gameplay for the launch. In the DressGo ...

Roblox (RBLX) has emerged as one of 2025’s standout stories, capturing the attention of investors with an extraordinary surge of nearly 130% year-to-date (YTD). The online gaming platform has ...

The verification process will use a combination of facial recognition tech, ID verification, and parental consent.

Roblox says it's expanding its use of age-estimation technology and entering a partnership with the IARC to standardize its ...