The concept of predictive analytics is not new. Predictive analytics has been around for well over a decade. Despite its age, it has mainly been the purview of large organizations for most of its ...

Industry forecasts predict an annual growth rate of approximately 6% to 7%, driven by advancements in cloud computing, AI, and data engineering . In 2023, the global data analytics market was valued ...

Marketing teams are depending on predictive analytics in the artificial intelligence (AI) field to deliver results in several forms, including email, advertising and deal attribution. Marketers across ...

Predictive analytics outperforms more traditional methods of data collection, according to a study commissioned by Radius. The research, carried out by Forrester Consulting, indicates that predictive ...

Mintigo, a predictive marketing platform provider, announced the launch of its native predictive marketing and lead scoring application on the Oracle Marketing AppCloud. The new application is ...

Predictive analytics involves using data, statistical algorithms and artificial intelligence to anticipate future outcomes, trends, behaviors and events based on historical customer data. This ...

Once a niche capability afforded only by big ticket players like IBM, SAP, Target and Amazon who had the reserves to pump into expensive data crunching technologies and analytics experts, predictive ...

Ty Allen is the CEO of SocialClimb, a company that offers automated patient acquisition software & predictive analytics data for healthcare. Healthcare consumers have the world at their fingertips as ...

NEW YORK & TEL AVIV, Israel--(BUSINESS WIRE)--While companies tout the criticality of consumer data on a variety of fronts, from predicting future purchases to customer churn, the reality is that more ...