Personalization doesn’t end on the website or app. Customers are looking for personalized assistance from in-store associates and customer service agents as well, an Incisiv and Talkdesk study ...

We are now a generation of digitally motivated and hyper connected consumers. According to Deloitte, this trend leads consumers to buy more and spend more, building a case for retailers to invest in ...

Another 24% of consumers think the in-store experience needs the most improvement when it comes to personalization. Recommended Reading The 2017 State of Personalization Report Segment ...

Personalized In-Store Experiences: Picture walking into a store and the sales associate already knows your clothing preferences or your kid's shoe size.

Edge computing enables data to be analyzed where it’s created—in stores, warehouses, and even in consumer-facing devices.

Explore Retail Media in 2025—where AI-powered personalization, smart in-store screens, and seamless omnichannel execution ...

Editor's note: This is the second in a three-part series exploring the main components of personalization in retail, digital and the intersection of dissonance and action. Part 1: AI's Role in ...

Retailers need the agility to quickly deliver personalized store experiences in an ever-changing landscape — and artificial intelligence (AI) could be the catalyst to drive this evolution.

The lack of in-store personalization remains a major pain point for retailers: 49% of U.S. consumers still say they “never” or only “sometimes” receive personalized service while they’re in a store, ...

SAN FRANCISCO--(BUSINESS WIRE)--Customers expect personalization during every brand interaction — but they don’t trust brands to keep their personal data secure and to use it responsibly. That ...