Nike and the NBA struck a deal in 2015 that brought the sportswear brand in as the jersey sponsor for the NBA starting with the 2017-18 season. The eight-year deal was reported to be worth $1 billion.
NBA history was made in spectacular fashion during the Los Angeles Lakers' season opener against the Minnesota Timberwolves. For the first time ever, a father-son duo played together in an NBA game as ...
The Nike veteran announced his first big deal after taking the helm last Monday. NEW YORK, October 21, 2024--NIKE, Inc. (NYSE: NKE), the National Basketball Association (NBA) and the Women’s ...
The best Nike running shoes have been used by elites to produce remarkable feats in recent years. For instance, in 2023, Kelvin Kiptum shattered the marathon world record with a stunning time of 2 ...