In a historic moment, LeBron James and his son, Bronny James, will become the first father-son duo to play together in an NBA ...

Nike boss Elliott Hill might want to lace up his deal boots. The incoming chief executive took the top seat at the $126 ...

In a way, Nike’s latest everyday sneaker, called the C1ty, takes its own stroll down memory lane. But instead of straight-up ...

The new model was designed in conjunction with Eliud Kipchoge, who tested the shoe on asphalt and dirt roads in Kenya ...

Before the historic moment of father and son playing on the same court for the Lakers, King James hazed his eldest with a ...

Bronny learns the hard way that the rookie hazing can hit home when your dad is on your team in a new Nike spot.

Just in time for the best seasons of the year, basketball star Stephen Curry has released the newest pair of sneakers in his ...

Nike and the NBA have agreed on a 12-year contract extension that will keep the company as the league’s exclusive uniform and ...

On Monday afternoon, the shoe giant announced a 12-season extension of its partnership with the two leagues, making Nike the ...

Both the NBA and WNBA reportedly agreed to a 12-year contract extension with Nike that would keep the sneaker and apparel ...

Boston Celtics star Jaylen Brown wasn't selected to suit up for Team USA in the 2024 Paris Olympics this past summer. Still, ...

The Los Angeles Lakers are gearing up for their highly anticipated season opener against the Minnesota Timberwolves on Tuesday night. In a historic moment, LeBron James and his son, Bronny James, ...