Users want relevant ads but distrust data collection. New industry insights reveal how to balance both profitably.

Smartphones are ubiquitous these days. People have near-constant access to their phones, using their mobile devices to s ...

But none of that is stopping Flowing Cloud Technology Ltd. (6610.HK), a provider of AR/VR marketing services, which this ...

The week’s most notable brand marketing and creative news. This week, brands came with the snark. Some brought playfully ...

Why smart marketers are securing Android OEM inventory while others overpay on traditional platforms. As shopping season’s ...

Residents of the Willow Bend and Willow Hill mobile home parks in Oak Creek are scrambling this week, organizing efforts to ...

A fully automated Meta ad platform could reshape how agencies work and how campaigns are built, optimized and delivered, ...

In essence, a mesh radio is a fixed communications tool, not a network routing device. It provides basic connectivity within ...

The writer In my role at rfgPHD, I spend my days analyzing the intersection of consumer behavior, media, and technology. And ...

Northern Pennsylvania Regional College was selected as the recipient of the Energizing Community Education Project grant funding through the West Penn Energy Fund. The amount of $41,000 was received b ...

NBC is putting new emphasis on late night host Jimmy Fallon's interest in advertising and marketing and creating ads for sponsors ...

Back in the 90s, a Dodge Viper was the dream car for many, and years later, one Fall River man made his dream come true. Now, he’s putting his Viper up for sale, giving another person a chance to live ...