The Lamborghini Lanzador has made a virtual debut on the Roblox gaming platform, years before the electric SUV’s physical launch. Following the reveal of the Lanzador concept at Monterey Car Week in ...

Lamborghini unveiled the Lanzador concept car that the Italian carmaker unveiled back in August. Now, the all-electric Ultra GT stars in the digital world on Roblox. The Lanzador joins the immersive ...

When I was a kid, video games were straightforward: stay alive, progress through the levels, beat the final boss, and win the game. For my kids, however, the objectives are totally different. Nowadays ...

“This collaboration is a testament to our commitment of reaching a new generation of fans and showcasing our brand’s leadership in both the digital and physical realms,” Lamborgini marketing director ...

If you missed your chance to see the Lamborghini Lanzador at its Pebble Beach unveiling back in August, you’re in luck, as Lamborghini is now offering another way to experience the all-electric “Ultra ...

Golden Bullhead, a limited-edition Roblox UGC, stands as one of the rarest accessories in the metaverse. This exclusive hat was released as part of the Lamborghini Lanzador Lab experience on December ...

Lamborghini Lanzador Lab, as the name suggests, is a Roblox experience centered on the Italian luxury sports car supergiant. You can only use the Lamborghini Lanzador to race and compete for the top ...

ROBLOX is an online virtual playground and workshop, where kids of all ages can safely interact, create, have fun, and learn. It’s unique in that practically everything on ROBLOX is designed and ...