The Joico Blonde Life Violet Shampoo is a sulfate-free, “brass-neutralizing cleanser” that promises to “instantly banishes undesirable yellow tones, so cool blondes stay nice and icy ...

Joico K-PAK Daily Reconstructing Shampoo. $24 at Amazon. $26 $17 at Walmart $24 at Ulta Beauty. Pros. Color-safe; Cons. ... you didn’t need to use a keratin-based shampoo or conditioner.

Like all hair colors, brunettes can experience fading, brassiness, and an overall lack of vibrancy. Fortunately, using a blue ...

In this article: Joico Color Balance Purple Shampoo, Hair Biology Biotin-Infused Purple Shampoo and Conditioner Set and Clairol Professional Shimmer Lights Purple Shampoo How to use purple shampoo ...

If you have color-treated or dull hair (or maybe you just want to infuse your strands with silky smooth shine), grab the Joico Defy Damage Protective Shampoo while it’s $22 at Amazon! See it!

Her pick: Joico’s Blonde Life Brightening Shampoo ($21.50 for 10.1 ounces) and Blonde Life Brightening Conditioner ($22.50 for 8.5 ounces). “This particular shampoo pulls my hair up beautifully ...