It includes JCPenney’s back-to-school television spot and lets teens ... vice president of sales at Rhythm NewMedia, New York. “The audience and creative opportunities are larger than ever ...

The campaign combines mobile, digital, social and traditional media such as events. The mobile aspect lets teens sign-up to receive text messages on their mobile phones about back-to-school sales and ...

Participants opt-in to receive text-message alerts with fashion ideas, special store offers and sales. "Yes, mobile marketing will be part of our back-to-school campaign this year," said Kate ...

The retailer expects to see 2 million new customers shopping its stores and e-commerce platform in the closing weeks of 2024.

Answer: Right now! Even though summer’s still very much here, back-to-school sales have already started, and whether you’re ...

That's why we have selected 17 coupons that students can also benefit from with up to 70% Off on JCPenney’s Home and Clothing articles to get equipped for the school year. How can I enrol in the ...

Level up between classes with these top-tier gaming laptops that are 20% off in Origin's back-to-school sales event. Can AI be ethically used inside schools, or is it just another way to cheat?

PLANO, Texas – JCPenney swung to a loss during the second quarter as weaker traffic drove down sales. Sales for the quarter ended Aug. 3 fell 8.9% to $1.5 billion, according to a filing from JCPenney ...

If you haven't thought about JCPenney for a few years ... really upped them. And the sale section? Don't even get Us started! We're ready to drop everything and dedicate the day to securing ...

PLANO, Texas – JCPenney has brought on board two new executives – one a branding ace and the other a marketing expert. Khristene Son recently joined the company as senior vice president for trend, ...

The JCPenney back-to-school commercials are playing, the thirty-somethings are planning their last weekend trip to LBI and the staff at Mountain Creek are roping in their waterpark buoys and ...