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11 小时
欧莱雅也重仓医美了
作者 | 王小娟编辑 | 黄昱化妆品巨头欧莱雅的“买买买”之路,不曾停歇,今年则更多瞄准了泛医美赛道。12月23日,欧莱雅集团正式宣布,已与瑞士零售集团Migros达成协议,收购后者子公司Gowoonsesang Cosmetics Co., Ltd ...
14 小时
欧莱雅“盯”上医美渠道?
欧莱雅需要布局轻医美寻找新增长,而修丽可需要渠道。就像修丽可品牌总经理何玛莉所说的:“面对充满挑战的行业形势,修丽可充分利用品牌势能,抓住时下轻医美发展之势,与医美机构深度合作,实现‘妆’与‘械’结合,‘医’与‘美’联动。” ...
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