At the final show of The Drum Awards Festival 2024, we find out who took Holding Company of the Year, Network Agency of the Year, Advertiser of the Year and Independent Agency of the Year.
IPG Mediabrands has maintained its position as the leading media network in media research company Recma’s latest qualitative ...
Interpublic's marketing intelligence company Kinesso has launched the 'Experimentation Lab', a platform on which marketers ...
IPG Mediabrands won the account from long-serving ... that will utilise expertise and proprietary tools from across the Mediabrands’ brand portfolio. It is thought DuluxGroup spends about ...
The move forms part of a larger trend for holding companies to break down information silos across their agencies and partners with shared platforms.
We sell different types of products and services to both investment professionals and individual investors. These products and services are usually sold through license agreements or subscriptions ...
Are you a print subscriber? Activate your account. By Mikey Garcia - 41 min 54 sec ago By Adrianne Pasquarelli - 1 hour 4 min ago By Ad Age and Creativity Staff - 1 hour 13 min ago By Brandon ...
Mars has launched a global review of its agencies, encompassing media, commerce, social media, brand, PR and influencer ...
Are you a print subscriber? Activate your account. 37 min 58 sec ago By Tim Nudd - 1 hour 18 min ago By Brandon Doerrer - 2 hours 10 min ago By Ad Age Staff - 2 hours 51 min ago By Asa Hiken - 2 ...