Why do legacy brands rebrand, and what does it take to succeed? Campaign examines whether the investment pays off and the ...

The overhaul was nicknamed Project Arden as a nod to the Elizabeth Arden beauty salon, best known at the time for its ...

At a press conference on Thursday morning, Austin City Manager T.C. Broadnax unveiled a new brand logo for the city, which he ...

In the years since its founding in 1839, Austin has developed many fragmented logos and symbols for various departments ...

Transform your logo into a mesmerizing liquid gold animation with this easy-to-follow After Effects tutorial. Perfect for intros, outros, and social media videos, this effect will add a touch of ...

Cracker Barrel faced backlash after revealing its new text-only brand logo on Tuesday in the wake of a controversial modern ...

Cracker Barrel’s logo update faced fierce backlash. What can marketers learn about balancing brand evolution with customer ...

Think of your brand as a person. How does it look? How does it talk? A brand style guide is basically a rulebook that makes ...

The Pivot Bio logo was shaped by the founders’ ideas for a brand that focuses on science and farming. Its design uses symbols ...

At the recently concluded 2025 Munich International Motor Show, BMW's fully electric SUV, the iX3, made a stunning debut with a completely new look. This model not only showcased the new Neue Klasse ...

Logos are a key component of a business' branding, but all too often, they get a makeover that transforms the image. We miss ...

Local leaders are keen to market city government in a way that binds it to the community. What they're saying: "We want our community members to be able to identify members of our team as city of ...