In its first foray into the metaverse, Hilton’s newest national advertising campaign will launch in Paris Hilton’s virtual Roblox world, Slivingland, offering visitors the chance to earn real-world ...

Hilton Hotels has launched what it says is the first rewards program for playing a branded game in Roblox. 11:11 Media, Paris Hilton’s media company, is giving 111 players 111,111 points through the ...

Get bonus Cash and Gems by redeeming the latest codes (Image via Roblox) My Hotel codes offer Cash and Gems to help players rapidly develop their virtual hotel. Created by Nite Games, the objective in ...

Join our daily and weekly newsletters for the latest updates and exclusive content on industry-leading AI coverage. Learn More Paris Hilton’s 11:11 Media company has teamed up with Hilton to launch a ...

A scene from Hilton Honors’ metaverse commercial.. Photo: Courtesy Company The best place to meet your customers might be in a video game. This week, Hilton Hotels rolled out a new membership rewards ...