Video game companies like Ubisoft are embracing genAI to speed up development and pioneer new gameplay while navigating high ...

It’s important to disentangle the wild claims of AI evangelists from the reality of what AI can, can’t, and shouldn’t do ...

TL;DR: A Google study reveals 97% of game developers acknowledge generative AI is transforming the industry, with 87% already using AI Agents for dynamic NPCs, gameplay balancing, and content ...

AI The brainbox behind Valve's Steam Labs says the number of Steam releases featuring GenAI in 2025 is 1 in 5, with 7% of all games on there now incorporating it: 'We’ve octupled last year’s figure' ...

AI is everywhere, it has been genuinely astonishing the speed it has inserted itself into things it probably has no place ...

There's been a lot of debate about how much AI in video game development is to be welcomed or rejected. There are plenty of ...

Experts weigh in on how generative AI is shaking up the video game industry, from development to characters' dialogue. Generative AI in video game development could transform the way people work or ...

Video game development veteran Masahiro Sakurai, who is best known for creating the Kirby franchise and for his work on the Super Smash Bros. series, has said the current model of large-scale game ...

TL;DR: Valve's Gabe Newell advises game developers to learn and use AI tools to enhance programming skills and increase value in the competitive gaming industry. Understanding AI's underlying ...

A new report reveals that a surprising 1 in 5 Steam games released in 2025 use Generative AI. Although this modern innovation is still relatively new, it seems that many developers have already found ...

Françoise Cadol is the voice actor for Lara Croft in the French localizations of the Tomb Raider IV-VI Remastered games. She ...