Now, three of the top 10 toothpaste brands on Amazon are fluoride-free, with the sub-category growing its market share to 29% as of April 1, up from 18% two years ago, Jungle Scout data shows.

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Citing "evolving scientific research," Gov. Kevin Stitt is ending Oklahoma's endorsement of fluoride in drinking water.

In 1950, federal officials endorsed water fluoridation to prevent tooth decay, and they continued to promote it even after fluoride toothpaste brands hit the market several years later.

Fluoride was introduced in the U.S. in a handful of water systems in the 1940s to improve dental health among Americans, but Kennedy said that there is now “no systemic benefit” for it.

Tucson does not add fluoride to its drinking water and remains one of six major U.S. cities without optimally fluoridated tap water.

Health officials and local leaders in NY are pushing back against anti-fluoride groups being led by the nation's top health official, RFK Jr.

During a meeting on March 17, the Madison Utilities Board voted unanimously to stop adding additional fluoride as a part of the water treatment process.