That attention has been a boon for brands like Boka and Biöm, both of which sell fluoride-free toothpaste formulated with tooth-strengthening alternative nano-hydroxyapatite, a version of the ...

If you’re looking for new reasons to smile, here are a few—we’ve rounded up some Malaysian toothpaste brands you should know below.

A viral TikTok post about Hello toothpaste has consumers wondering whether the product is causing irreversible damage to their teeth.

Using toothpaste made with fluoride is the key to cavity-free teeth, dentists say.

Key topics: RFK Jr.’s fluoride skepticism boosts fluoride-free toothpaste sales Natural toothpaste brands like Boka and Biöm gain Amazon market share Fluoride bans grow as officials and courts ...

Marketing holds tremendous power over our lives, shaping everything from our purchasing decisions to our core beliefs in ...

The company’s portfolio includes award-winning fluoride-free toothpastes, professional-strength formulations, and now the first FDA-cleared fluoride-free dental varnish.

Fluoride is a chemical commonly added to toothpaste to help prevent tooth decay. In many countries, it’s also added to the water supply for this reason.

In 1950, federal officials endorsed water fluoridation to prevent tooth decay, and they continued to promote it even after fluoride toothpaste brands hit the market several years later.