Fender’s Custom Shop has continued to celebrate the 70th Anniversary of the Stratocaster by partnering ... to aesthetically ...

In 1954, a guitar maker called Leo Fender introduced his second electric guitar, a companion to his 1950 Telecaster (originally Broadcaster). The new Stratocaster, drawn up with the help of musician ...

A LEGENDARY guitar owned by Rory Gallagher sold for €841,000 when it went under the hammer today – and the instrument will be donated to an Irish museum. Played by Rory throughout his ...

As Rory Gallagher's famous instrument goes up for auction, I see that one of Kurt Cobain's axes holds the current record for ...

Fender has teamed up with internet gear retail giant Reverb and is now selling officially second-hand acoustic and electric .

Billie Eilish kicked off her Hit Me Hard And Soft tour in Quebec last night (29 September) and used an anthemic performance of Happier Than Ever to debut her new electric guitar: a Fender American Pro ...

Capcom is no stranger to ultra-expensive promotional merchandise for its games, and in its latest move, the publisher has joined forces with Fender ... the guitar is made in Japan.

The ’70s gets a bad rep from some guitarists but it's too easy to say this was a bad time for Gibson and Fender and that's the story. There were some real treasures and technological breakthroughs ...

Fender Musical Instruments Corporation (FMIC) today continues its industry-defining innovation, launching the next iteration of the coveted American Ultra series—Fender's most advanced series of ...

Fuji Electric invested approximately USD 200 million to expand outside Japan business from 2013 to 2015 and one of the investments is Fuji Gemco," the Japanese major said in a release. Advisory ...

Each of the products are available for purchase now on the Fender website. “The most important thing to me about a guitar is versatility,” said Finneas, whose sophomore solo album “For Cryin ...

Fender’s building will include a dedicated model shop for guitar and amplifier designers, a sound room, a café and meeting space. The three-story building is designed by SmithGroup.