Let's talk about campaign data. We know waste is significant in the current paid media ecosystem—wasted dollars account for up to 74% of total media spend, a study conducted by ISBA and PwC estimated.

Statistical Science, Vol. 19, No. 4 (Nov., 2004), pp. 652-662 (11 pages) Quantile and conditional quantile statistical thinking, as I have innovated it in my research since 1976, is outlined in this ...

The Cleveland Clinic is partnering with San Francisco–based startup Piramidal to develop a large-scale AI model that will be used to monitor patients’ brain health in intensive care units. Instead of ...

President Trump fired the head of the Bureau of Labor Statistics after the July jobs report showed little growth. WSJ’s Chief Economics Commentator Greg Ip explains ...

Thomas J. Brock is a CFA and CPA with more than 20 years of experience in various areas including investing, insurance portfolio management, finance and accounting, personal investment and financial ...

In this paper, the authors show that PLS path modeling can be used to assess a hierarchical construct model. They provide guidelines outlining four key steps to construct a hierarchical construct ...

SALINE TWP., MI — Concerned about noise, resources and farm land, some oppose a proposed 2.2 million-square-foot computer data center in Saline Township. “I feel it’s our rural culture under attack,” ...

President Trump fired the head of the BLS, claiming manipulated jobs numbers after a report of slowed hiring. While revisions were more dramatic than usual, these numbers are always revised. WSJ ...

Brazilian supermodel and former Victoria’s Secret Angel, Adriana Lima, is parting ways with her Los Angeles estate — a property where the security measures read more like a celebrity protection ...