If you’re a marketing major, your digital portfolio can be the key to landing your first job or internship. But what should ...

After raising $80 million last year from investors such as Microsoft and Verizon, Chicago-based Cooler Screens has been putting the money to work. The tech startup, which replaces cooler doors in drug ...

Note: Data from previous years is updated annually. Rich Media other ads are those with interactive or audio/video components, but not full video. Sponsorship ads are those in which the advertiser ...

This is a preview. Log in through your library . Abstract The increasing availability of individual-level data has raised the standards for measurability and accountability in digital advertising.

Gino Sesto is the Founder of DASH TWO, a media buying agency in Los Angeles, specializing in out-of-home advertising & digital advertising. Remember the hype around Apple’s iconic “Shot on iPhone” ...