The highest hurdle for most businesses in adopting GA4 will be adapting to the new model and becoming familiarized with the “cookie-less” future. With Universal Analytics (UA) in its final year of ...

Overview: Learning the proper data visualization tools helps turn complex data into actionable insights.Business intelligence ...

Google has renamed the popular analytics and data platform from Google Data Studio to Looker Studio. Google wrote “starting today, Data Studio is now Looker Studio.” “With this complete enterprise ...

Google has unified all its business intelligence tools under the Looker brand, it announced at Cloud Next 2022, its virtual user’s conference. Looker will now be the face of all existing Google Cloud ...

Data blending in Looker Studio (formerly Google Data Studio) is a powerful technique that allows you to combine data from multiple sources in a single report or visualization. You can create custom ...

Google LLC today announced new capabilities for customers to harness their data in the cloud for use with generative artificial intelligence. The additions include new tools from the company’s Google ...

Google has been refining Data Studio to provide better blending capability and more flexibility in combining data. Data blending may as well be a dance craze because the capability is very popular ...

Clients and senior management want insights and not data As SEOs and digital marketers we spend hours swimming in data but how do you get smart about your reporting? Alex Medawar helps you use Google ...

Google Analytics may not have fully brought in your analytics data for Wednesday, November 13th, within the GA4 interface. Over the past few days, I've seen complaints from site owners and marketers ...