If your brand is driving against some aggressive advertising goals in 2025 and 2026, real-time consumer data can supercharge ...

Birdzi has unveiled DataScope, a suite of retail-specific data analytics tools developed in close collaboration with Tops ...

Leveraging AI and MCP (model context protocols) technology, the launch of Adverity Intelligence marks a pivotal step in the company’s growth journey. While the company will cont ...

From the dawn of advertising to today’s digital age, analytics has become the backbone of marketing success. Initially, marketers focused on the impact of print advertisements, but the evolution of ...

New York – September 11, 2025 – Warner Bros. Discovery and Nielsen, a global leader in audience measurement, data and ...

Monks, the global, purely digital, data-driven, unitary operating brand of S4 Capital plc, announces that Brianna Mersey, Vice President of Data for North America, has been published in the latest ...

Recently, Zhejiang Yun Duo Wang Technology Co., Ltd. received good news that its patent for the "data analysis method and system based on Smart Brain" has been authorized by the N ...

The online advertising market is projected to surge to USD 617.11 billion by 2033, up from USD 263.22 billion in 2024, ...

The FTC has made it clear that certain data-driven advertising practices cross legal lines, especially when they involve ...

Cobalt Keys LLC, an email marketing firm, is one of the only organizations in existence to be a certified partner with both ...

PurpleLab ®, the healthcare analytics company powering evidence-based decisions across life sciences, has announced a series of major partnerships with Experian, DeepIntent, InsightsRx, and Comscore.

Strong campaigns and sharp messaging will only go so far in today’s crowded, noisy B2B landscape—today's marketers need ...