s mouth.? Delivering utility There are other examples of toothpaste brands using mobile effectively. P&G's Crest has used mobile advertising to drive awareness and engagement by presenting users with ...

For this story, I talked to dentists about determining which toothpaste to buy and used their guidance to round up options made with fluoride from brands like Crest, Colgate and Sensodyne.

Ah, so let's think line extensions. The Brandweek article cites as megabrands: Crest. P&G leveraged the considerable equities of the Crest brand into many oral care categories besides toothpaste.

our most trusted dentists' favorite toothpaste) that take aim at a variety of concerns. It's time to brush up. Crest Amazon Walmart Key Ingredient: Stannous fluoride Flavor: Mint Gum care is the ...

To find the best toothpaste, Consumer Reports and Made Safe, a nonprofit focused on product safety and sustainability, ...