CINCINNATI--(BUSINESS WIRE)--Crest® Gum Detoxify™, a specially formulated toothpaste that reaches below the gum line to significantly improve gum health, has been named Product of the Year for ...

New York, NY, June 20, 2025 (GLOBE NEWSWIRE) -- GuruNanda, a competitor in the oral care industry, challenged express and implied claims for Crest’s Pro-Health Gum Detoxify toothpaste appearing ...

The U.S. National Advertising Division (NAD) has found that Procter & Gamble provided sufficient scientific support for its ...

Crest Gum and Sensitivity is available in All Day Protection, Gentle Whitening and Refreshing Mint and can now be found at drugstores, mass retailers and eCommerce sites.

New York, NY, June 20, 2025 (GLOBE NEWSWIRE) -- GuruNanda, a competitor in the oral care industry, challenged express and implied claims for Crest’s Pro-Health Gum Detoxify toothpaste appearing ...

Following a challenge by GuruNanda, LLC, BBB National Programs’ National Advertising Division determined that The Procter & Gamble Company (P&G) provided a reasonable basis for all challenged claims ...

NAD found that P&G's competent and reliable scientific evidence supported a finding that the stannous fluoride ingredient in Crest Gum Detoxify neutralizes plaque acid, binds toxins to make them ...

Procter & Gamble Co. and William W. Wrigley Jr. Co. will develop a line of chewing gum that they claim will not only freshen breath, but also clean teeth. Under the agreement, Chicago-based ...

New York, NY, June 20, 2025 (GLOBE NEWSWIRE) -- GuruNanda, a competitor in the oral care industry, challenged express and implied claims for Crest's Pro-Health Gum Detoxify toothpaste appearing on ...

New York, NY – June 20, 2025 – Following a challenge by GuruNanda, LLC, BBB National Programs' National Advertising Division determined that The Proc ...

According to data from the Centers for Disease Control and Prevention, nearly half of U.S. adults have gum disease. Harmful plaque bacteria can hide in crevices below the gum line.