After being the center of a cultural firestorm, the restaurant chain plans to tread carefully and solicit feedback before ...

Cracker Barrel's rebrand invited controversy so widespread that ultimately the President weighed in, and it chose to pull the changes entirely.

Cracker Barrel Old Country Store Inc. fell sharply after offering sales guidance that missed expectations, showing the brand ...

Customer visits to Cracker Barrel fell after intense backlash to its proposed logo change and renovations, the company said ...

The Tennessee-based restaurant chain pivoted back to traditional branding and signage after customers expressed strong opposition to modern logo and store redesigns.

Cracker Barrel has changed its logo, and inadvertently found itself in the midst of the culture war—here’s the rebrand ...

But the controversy continued. On Tuesday morning, Trump said via Truth Social that Cracker Barrel “should go back to the old ...

Cracker Barrel announced on Tuesday it would not remodel its restaurants after recent backlash regarding changes to its ...