Cracker Barrel Old Country Store is expected to report fiscal fourth-quarter results before the market opens Wednesday. Here's what you need to know. PROFIT: The restaurant chain is expected to post a ...

Cracker Barrel looks to show sales momentum and highlight new growth plans after public backlash over a new logo hurt shares.

The family-dining chain may have moved too quickly to modernize, especially at a time when jittery consumers are craving ...

Cracker Barrel lost nearly $100 million in market value after unveiling a new logo that removed a central figure of its brand ...

The chain only remodeled four stores before deciding to discontinue its reimage efforts, which drew the ire of loyal ...

The family-dining chain said it will stick to its “vintage Americana” store design after customers complained, reversing yet ...

Cracker Barrel’s logo update faced fierce backlash. What can marketers learn about balancing brand evolution with customer ...

Throwback marketing is working for chains like Taco Bell and Chili's. Cracker Barrel bucked the trend, trying to modernize — ...

On a rainy Monday, I slid into a seat at Cracker Barrel. The chain's new, doomed logo dotted flatware sleeves, the only sign ...

Cracker Barrel’s logo reversal highlights social media’s impact on sales and brand strategy. Explore key insights on CBRL’s ...