Sardar Biglari’s 14-year beef with Cracker Barrel has earned him $1 billion—yet the company continues to resist him ...

Cracker Barrel released its fourth quarter earnings, though more of the attention came from the restaurant chain changing back the logo to its original design.

Shares of Cracker Barrel Old Country Store Inc. slid more than 9% after hours on Wednesday after the Americana-themed ...

Discover key insights from Cracker Barrel’s Q4 2025 earnings: brand strategy pivot, financial outlook, and traffic trends.

Cracker Barrel said Wednesday it expects lower sales and weaker customer traffic in the coming year as the controversy over ...

The Tennessee-based restaurant chain pivoted back to traditional branding and signage after customers expressed strong opposition to modern logo and store redesigns.

Customer visits to Cracker Barrel fell after intense backlash to its proposed logo change and renovations, the company said ...

Cracker Barrel suffered a hit to sales after it unveiled its “woke” new logo – which faced heated backlash from customers online and even President Trump. Starting Aug. 19, the day after the logo was ...

LOOKS LIKE. A NEW RESTAURANT SAYS IT’S MOVING INTO A FORMER CRACKER BARREL LOCATION IN ASHEVILLE. IKEBANA, JAPANESE RESTAURANT, POSTED ON FACEBOOK THAT IT WILL MOVE INTO THE LOCATION ON TUNNEL ROAD IN ...

Breakfast-lovers know that diner pancakes somehow always taste better than the ones foodies make at home. This is especially true at Cracker Barrel. In Tasting Table's definitive ranking of nine ...

The following is a guest post written by Jon Shapiro, chief creative officer of brand experience at PV&COHO. Cracker Barrel’s recent rebrand was a textbook example of how good intentions and clean ...