The logo was originally changed amid rebranding efforts but faced criticism The company made the announcement of the change hours after being called out by President Donald Trump on Truth Social ...

Everything old is new again at Cracker Barrel: The restaurant chain has decided to dump its new, modern logo and go back to the old one of a guy with a barrel. The company released a statement to ...

Cracker Barrel's rebrand invited controversy so widespread that ultimately the President weighed in, and it chose to pull the changes entirely.

Shares of Cracker Barrel Old Country Store tumbled 9.3% in extended trading on Wednesday, dragging down retail sentiment, after the company reported mixed quarterly results and issued a soft forecast ...

Fans have complained about Cracker Barrel's modernization efforts since the restaurant chain announced its 3-year plan to ...

The White House is taking credit for Cracker Barrel’s decision to scrap its much-maligned rebrand in the wake of presidential criticism. Cracker Barrel announced Tuesday it would revert to its ...

Cracker Barrel has announced it's changing its logo back after criticism of its new logo, including from President Donald Trump.

Customer visits to Cracker Barrel fell after intense backlash to its proposed logo change and renovations, the company said in its earnings call Wednesday, and it expects a continued decline in the ...

Cracker Barrel said Wednesday it expects lower sales and weaker customer traffic in the coming year as the controversy over ...