"You've also shown us that we could've done a better job sharing who we are." Cracker Barrel is responding following fan backlash on its recent redesign efforts. The 56-year-old restaurant chain, ...

Cracker Barrel is known for its homestyle Southern food, serving up classics like meatloaf, country fried chicken, and its iconic dumplings. You can get breakfast, lunch, or dinner at Cracker Barrel, ...

The botched Cracker Barrel rebrand and subsequent about-face has captivated Americans and highlighted social media's role in harnessing change. A week after Cracker Barrel unveiled a new logo and was ...

Shares of Cracker Barrel Old Country Store rose more than 8% on Wednesday after the restaurant said it would discard its new logo amid widespread backlash. The switch occurred just hours after ...

Cracker Barrel is reverting back to its "Old Timer" logo after mounting criticism over its recent branding change. The restaurant chain confirmed that its "new logo is going away" in a statement to ...

Like its namesake barrels that transported soda crackers until boxes replaced them, Cracker Barrel needed to change. The restaurant chain’s new CEO, Julie Felss Masino, laid out the argument to ...

Cracker Barrel has quietly removed the Pride page from its website after facing consumer backlash over its rebranding efforts. The website link for Cracker Barrel’s Pride page, which used to boast ...

Cracker Barrel employees are calling out their embattled CEO following the restaurant chain’s logo crisis — and dishing on everything from downsized hours and pay to the “frozen” food that’s passed ...

"We said we would listen, and we have," the company said in a statement Tuesday. Cracker Barrel said Tuesday it will be going back to its old logo, amid a public backlash to the restaurant and country ...