Cracker Barrel is facing financial challenges with mixed sales results and tariff pressures as its CEO moves forward with a ...

Cracker Barrel has quietly removed the Pride page from its website after facing consumer backlash over its rebranding efforts. The website link for Cracker Barrel’s Pride page, which used to boast ...

The Cracker Barrel chain will return to its old logo after a brief attempt last week at a streamlined rebrand at the Southern food chain prompted widespread anger among conservatives online and ...

Like its namesake barrels that transported soda crackers until boxes replaced them, Cracker Barrel needed to change. The restaurant chain’s new CEO, Julie Felss Masino, laid out the argument to ...

A Cracker Barrel sign featuring the old logo, in Homestead, Fla. (Joe Raedle/Getty Images) After suffering more than a week of online backlash to its new streamlined logo design — and a sharp drop in ...

"You've also shown us that we could've done a better job sharing who we are." Cracker Barrel is responding following fan backlash on its recent redesign efforts. The 56-year-old restaurant chain, ...

Cracker Barrel will return to its “Old Timer” logo, the American restaurant chain announced Tuesday, reverting to the previous logo after a minimalist redesign received widespread backlash, including ...

After days of intense backlash, most recently from President Donald Trump, Cracker Barrel is scrapping its new minimalist logo.“We thank our guests for sharing your voices and love for Cracker Barrel.

In late August 2025, chain restaurant Cracker Barrel updated its logo to remove the "Uncle Herschel" character that had been present since 1977. Some people decried the rebrand as "woke" while others ...

Cracker Barrel said late Tuesday it’s returning to its old logo after critics — including President Donald Trump — protested the company’s plan to modernize. Now summer’s over, here’s what to do with ...

Cracker Barrel's leadership received a failing grade in a proxy advisory firm's pay for performance metric last year before the company decided to move forward on an ill-fated rebranding effort. A ...

Aug. 26 (UPI) --The White House said Tuesday that Cracker Barrel reverted to its old logo after President Donald Trump criticized the restaurant chain's widely panned rebrand. Cracker Barrel announced ...