Cracker Barrel expects fewer patrons
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Key Takeaways Cracker Barrel is taking steps to reverse a decline in traffic it has seen since unveiling a controversial new logo in August.The restaurant recently offered breakfast specials and will poll loyalty members on how their experience was,
The longtime shareholder and activist investor said highly publicized missteps over the company’s rebrand betrayed Cracker Barrel’s heritage and turned loyal fans against it.
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Jason and Brittany Aldean skip Cracker Barrel for breakfast date after controversial logo change
Brittany and Jason Aldean chose another restaurant over Cracker Barrel for breakfast, with Brittany citing fan controversy over the restaurant's new logo change.
Inspired by the rich flavors of fall and beloved guest favorites, Cracker Barrel's new fall season menu is available nationwide. Here's what's inside.
Cracker Barrel announced that it is returning to its old logo following public backlash over the company's rebrand. LiveNOW from FOX's Carel Lajara is joined by FOX 5 Atlanta's Kaitlin Pratt and Tsvetta Kaleynska, RILA Global Consulting Founder & CEO, to discuss the latest.
The chain saw 5.4% same-store sales growth in the quarter, but its recent logo controversy derailed ongoing performance improvements.
Cracker Barrel faced widespread backlash after unveiling a new, simplified logo. The restaurant chain has now issued a response.
FedEx rallies after topping profit expectations, updating on business. Activist investor Biglari targets Cracker Barrel CEO. Novo Nordisk reduces team for obesity and diabetes education.
CBRL's Q4 results show an earnings miss but a revenue beat, with shares sliding nearly 10% due to weak traffic and macro headwinds.