Meta and BMW’s mixed reality research has linked a car’s sensors to Quest Pro headsets so that virtual objects follow along as you move. Meta and BMW’s mixed reality research has linked a car’s ...

Virtual Reality is the biggest tech story this year, just like wearable gadgets were last year and 3D TV was the year before. And, of course, automakers are looking to use the technology in very ...

There are few things people dread more than going to a car dealership. Sure, you’re excited to poke around and test drive some new vehicles, but it’s never that simple. In most cases, you’ll either be ...

Seymourpowell’s lead automotive designer, Richard Seale, hopes the tool will bridge the longstanding divide between designers (who are paid to shoot for the stars) and engineers (who are meant to keep ...

The same video game technology that powers Microsoft’s Gears of War 4 and Epic Games’ new Battle Breakers game is also being used by Chevrolet. But the car company isn’t employing Unreal Engine 4 to ...

NEW YORK, July 6, 2017 /PRNewswire/ -- Foretell Studios, a virtual reality gaming studio, has launched a free demo version of DIRE, a VR car chase that the creators describe as a driving experience ...

Many new car buyers face a similar dilemma: You want to customize a new car, but don't know if you'll like the maroon leather interior that looks great in the catalog but always seems too pimplike in ...

Audi executives revealed that they have established a new startup called Holoride, with a minority investment from Audi, that will make virtual reality content that car passengers can experience ...

Today at Nvidia’s GTC conference the company unveiled a wild technology demo and it’s straight out of Black Panther. Simply put, a driver using virtual reality was remotely controlling a car in real ...

On Thursday, Mark Zuckerberg kicked off the Oculus Connect conference in San Jose, Calif. with a virtual reality demo which included nifty ways to socialize in virtual reality. In the demo, Mark and a ...