As healthcare entities move towards the deployment of artificial intelligence (AI) models to streamline patient engagement, being acquitted of good customer relationship management (CRM) system data ...

For many Chinese enterprises, selecting a CRM system that aligns with their business characteristics, technical architecture, and development strategy is crucial. Among numerous local vendors, Jin ...

This article will review several mainstream CRM system platforms suitable for group enterprises in 2025, helping you accurately anchor your direction in the wave of digital transformation. Before ...

In a world where customer acquisition costs are soaring and customer retention — particularly retaining profitable ones — is getting harder for every enterprise, “knowing your customer” is not just a ...

The ultimate goal of pulling customer data together into a customer data platform (CDP) is building more meaningful customer experiences in real time. Up until now, that’s been more aspirational than ...

The partnership between the two tech giants focuses on the bidirectional integration of data, large language model (LLM) flexibility, prebuilt actions for CRM solutions and a commitment to responsible ...

The company had a slow start to the year, with the stock rising just 3.1% over the last 52 weeks. Despite strong results in ...

As part of the annual discussion on what the new year has in store for the CRM industry, The CRM Playaz assembled two groups of executives from some of the leading vendors in the industry to get their ...

Want smarter insights in your inbox? Sign up for our weekly newsletters to get only what matters to enterprise AI, data, and security leaders. Subscribe Now According to a new report from Validity, 76 ...

Customer Relationship Management systems, despite what all the vendors will advertise, are nothing more than databases. And the best CRM systems I know of at my clients have the most accurate, ...

In the world of digital advertising, data is king. Yet, many PPC advertisers underutilize one of their most valuable sources of insights: their CRM data. Whether you’re a B2B or B2C marketer, your CRM ...