Global sports brand PUMA has launched the latest chapter of its first worldwide brand campaign in 10 years, “Forever. Faster.

Victor Wembanyama can do pretty much anything on a basketball court. There's literally never been a player like the San ...

As we prepare for tip off of the 2024-25 NBA season, we ranked the best signature basketball sneakers right now.

Each year, First String donates funds to local basketball programs and selects one player from the boys and girls' teams to ...

"We have some dope shoes out there. You don't want your shoe to be just another one," Wilson said during a media event Monday ...

See South Carolina women's basketball star sophomore promote new shoes with NBA star Steph Curry for Curry Brand.

Birmingham, Ala., Oct. 22, 2024 (GLOBE NEWSWIRE) -- Hibbett, in partnership with Nike, unveiled their new philanthropic initiative, First String, with a $50,000 donation to Wenonah High School’s boys ...

Celtics star and NBA Finals MVP Jaylen Brown did not hold back when talking about Nike's influence on Team USA roster decisions.

No. 9 North Carolina opens its fourth season under Hubert Davis picked to finish second in the Atlantic Coast Conference.

Kareem Abdul-Jabbar is one of the most important athletes of the last century. He’s a top-five NBA player of all time, with ...

Two Alton men face robbery charges for allegedly stealing money and Nike Air Force One shoes from teens, using threats of ...